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Asian Journal of Research in Marketing Year 2017, Volume-6, Issue-3 (June) Online ISSN : 2277-6621
Table of contents
Impact of Brand Equity on Purchase Intension of Home AppliancesDr. Kamini KhannaDOI:10.5958/2277-6621.2017.00001.9
Impact of demographic variables on consumers’ adoption of banking channel in public and private sector bank: A contrast between urban and rural regionDeepti GoelDOI:10.5958/2277-6621.2017.00002.0
Sales promotion of Toyota brand into car owners in north-west Karnataka CitiesDr. Bhargav Revankar, Ramdas H PaiDOI:10.5958/2277-6621.2017.00003.2
A study on opportunities and challenges of mining industry in GujaratDr. Mamta Brahmbhatt, Amit Kumar SharmaDOI:10.5958/2277-6621.2017.00004.4
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