Asian Journal of Research in Marketing
Year 2015, Volume-4, Issue-4 (August)
Online ISSN : 2277-6621 Table of contents Barriers Experienced by the Private Sector Enterprises When Undertaking CSR Activities Garima Jayaswal, Dr. Viplaw Kishore Pandey Value Chain Analysis of Maize in Mahabubnagar District of Telangana State, India Morla Raja Krishna Murthy, Sugur Ajay Kumar Customer Relationship Management in Departmental Stores of Chennai City Dr. C. R. Senthilnathan, Dr. K. Maran A Study on Selection of B-School From Student's Viewpoint Dr. T. Suchitra Rani Impact of Technological Innovation on Marketing Mix of Mobile Phone Industry: A Systematic Review Sunny Dawar, Prof. Anil K. Kothari Determinants of Commercialisation among Kinnow Farmers in Rajasthan State of India Richard Kwasi Bannor, Mada Melkamu Pathology tax service outsourcing of vehicle (Case Study of Sistan and Baluchistan province) Ayoob Sarani, Abdulaziz Abtin Comparative Analysis of the Relationship between Bank Marketing Mix and Customer Loyalty (Case Study: the Selected Branches of Bank Saderat in Iran and Abroad) Hadi Teimouri, Ali Ahmadzadeh Investigating the impacts of Marketing Mix Planning on Financial Performance: with the emphasis on the mediating role of customer satisfaction Gholam Hossein Golarzi, Morteza Maleki Minbash Razgah, Mehri Shahriari How Price Related Attributions Influence Product Involvement and Shopping Intentions at Discount stores - Hypermarkets Hossein Vazifehdoust, Mona Sadeghian Children and parents perceptions of relative influence in family purchase decision making process in Iran Abdullah Naami, Mohsen Khajuee, Mehdi Nouri Top |