Electronic banking trends of scheduled commercial banks in India- A growing phenomenon Dr. Uppal R.K.*, Juneja Amit** *Principal Investigator, UGC Financed Major Research Project, D.A.V. College, Malout, Punjab **Research Scholar, Department of Economics, Panjab University, Chandigarh Online published on 7 September, 2012. Abstract Electronic Services in the banking sector of India is a growing phenomenon. Today all the banks and banking groups are striving to attract their customers with attractive e-services. So without providing appropriate e-services no bank and bank group can even stand in this competitive environment. So, the success of any bank depends upon the success of its e-services and its acceptance by its customers. With this view a comparative study is done w.r.t. the growth of e-services provided by various bank groups during 2006–07 to 2010–11. For this purpose, Indian Banking industry is divided into five bank groups namely Nationalized Banks, SBI and its Associates, Old Private Sector banks, New Private Sector banks and Foreign Banks. The study concludes that Nationalized Banks and Old Private Sector Banks are most successful in expanding the scale of their e-services to their customers, while foreign banks are least successful in this case. SBI and its Associates and New Private Sector Banks are performing satisfactory. With regard to Volume and Value of Electronic Transactions, Indian banking industry is developing at a rapid rate. Top Keywords Electronic banking, ATMs, Debit Card, Credit Card, Electronic Transactions. Top |