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Asian Journal of Research in Business Economics and Management
Year : 2017, Volume : 7, Issue : 8
First page : ( 261) Last page : ( 274)
Online ISSN : 2249-7307.
Article DOI : 10.5958/2249-7307.2017.00143.8

Entrepreneurial Attitudes and Their Influence on the Entrepreneurial Intention

Dr. Johnson Johney1, Dr Mathew Sonia Katherin2

1Assistant Professor, School of Management and Business Studies, Mahatma Gandhi University, Kottayam, India, j.johney@gmail.com

2Assistant Professor, Musaliar College of Engineering & Technology, Pathanamthitta, Kerala, India, soniamathew3040@hotmail.com

Online published on 21 August, 2017.

Abstract

This study was conducted to investigate the influence of entrepreneurial attitudes like innovation, perceived personal control, need for achievement, self esteem, risk perception, opportunity recognition on an individual's entrepreneurial intention. It also attempt to explore how the entrepreneurial intention vary with gender, family business and business education. The empirical basis is formed by conducting surveys among 300 business students from state of Kerala. Convenient sampling method was used for the study. The findings of the study indicate that attitudes do increases entrepreneurial intention. The study makes it clear that opportunity recognition attitude followed by self esteem attitude and risk willingness attitude had higher effect on entrepreneurial intention than other attitudinal dimensions. The findings also revealed that gender and business education does not influence entrepreneurial intention, but family business influence entrepreneurial intentions of business students. These findings provide important insight to promote entrepreneurship as a career among business students.

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Keywords

Entrepreneurship, Entrepreneurial intention, Innovation, Need for Achievement, Perceived personal control, Self esteem, Risk willingness, Opportunity recognition.

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