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South Asian Journal of Marketing & Management Research
Year : 2013, Volume : 3, Issue : 6
First page : ( 25) Last page : ( 41)
Online ISSN : 2249-877X.

A study on profile characteristics of migrants agricultural labourers of Kancheepuram taluk

Dr. Meenakshisundaram K. S.*, Dr. Panchanatham N.**

*Professor & Director, SCSVMV University, Enathur, Kancheepuram

**Professor & Head, Department of Business Administration, Annamalai University, Chidambaram

Online published on 27 June, 2013.


Migration of rural population to urban areas has created threat both to the rural and urban areas. On the rural side it creates scarcity of agricultural labourers and in urban side it leads to over population congestion and pollution. Agricultural labourers also now migrate to urban areas for higher paid wages and for better working conditions. Massive industrialisation and huge infrastructure have attracted rural people to move for employment from the villages. Further, the improved public transport system and the transport facilities offered by the employers to pick the people from villages would have also motivated the agricultural labourers to migrate to urban areas and hence many of the agricultural labourers have migrated to urban areas.But, still there are agricultural labourers who continue to work in the villages (non-migrants). This research study was conducted to know the profile of migrants agricultural labourers in order to understand their profile.



Agricultural Labourers & Migrants.


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