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Indian Journal of Public Health Research & Development
Year : 2018, Volume : 9, Issue : 11
First page : ( 1294) Last page : ( 1300)
Print ISSN : 0976-0245. Online ISSN : 0976-5506.
Article DOI : 10.5958/0976-5506.2018.01634.0

The role of e-management in achieving sustainable competitive advantage: Field study of zain telecom in Iraq

Ibrahim Khaled Abdulaah1, Shaker Shatha Aboud2, Abduljabbar Waleed Khalid1

1Department of Public Administration, College of Administration and Economy, University of Fallujah, Al-Anbar, Fallujah, Iraq

2Yemen Secondary School for Boys, Baghdad, Iraq

Online published on 7 December, 2018.


This study aims at the role of the electronic administration in achieving the competitive advantage of Zain Company in Iraq and the extent of the contribution of the administration in reducing the time of completion of tasks and the cost of performance and by contributing to the achievement of financial savings through (minimum cost and time of completion of tasks) The study relied on taking the views of the same staff (40) people were excluded (5) questionnaires for lack of validity for statistical analysis to remain (35) questionnaire and the most prominent findings of the study is the existence of a relationship of statistical significance between the application of electronic management and achieve a sustainable competitive advantage of The most important of the study's findings is the adoption of a more sophisticated and modern approach to qualify the organization in providing distinguished services to customers and achieving a sustainable competitive advantage.



Competitive advantage, Kaizen, accounting, Information technology, Electronic management.


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